I worked with BLOODPAC to finish building out their new brand after beginning to refresh their look and feel by way of the 2019 Annual Report. This included a new logo, new, more meaningful brand graphics, a refined, accessible color palette, refreshed typography and an intentional photography style.
Role & Team: Design Consultant
Tools: Figma, Photoshop, Illustrator
Skills: Brand Strategy + Development
Deliverables: New Logo, New Brand Assets + Documentation in Brand Book
